Seo and search engine optimization
If your business can’t be found on Google, it’s like it doesn’t exist. Web offers a lot of channels and techniques that let you reach your potential clients while they are looking for your products or services.
Social opportunities and free websites to rank on Google
A proper ranking on Google is a slow process that depends on several aspects, such as the age and authority of the domain, the incoming links and, of course, the quality of the content. This is an important and essential multi-channel activity that can benefit from...
Five Foolproof Tricks to Increase Average Time on Page
The average time spent by a user on a web page is an important signal that usually reveals their engagement and interest in a content or information page. This is less true for a transactional intent webpage, where quality is instead defined by the less time spent...
How to use your customers’ phone number for advertising
The database with customer phone numbers is a very valuable resource for marketing. If you know how to use it to the fullest, you can increase their loyalty, set up an upselling strategy and promote targeted and more effective offers. There are more traditional...
Google Leak: the secrets of the algorithm revealed
In May 2024, the Google Leak case broke out, a momentous event that confirms many assumptions already known by those involved in SEO, often in contradiction with official statements. Some secret APIs of the search engine algorithm have become public knowledge and have...
The website is a work of art – find the right artist for you!
The website is a work of art that shows the image of the company to the world. It needs to be beautiful, consistent, and functional. Choosing the best and most reliable web professional or agency to entrust with the creation of this work of art is one of the dilemmas...
10 common mistakes when building a new website
"What does it take to make a new website? Just put a few photos and text." There are too many people at different levels of responsibility who think this way. For sure, platforms such as WordPress have made wep developing much easier, and today a lot of cousins are...
More articles from the blog
Does it still make sense to talk about the Metaverse?
Three years ago, the Metaverse had become a trending topic in the digital and business landscape. Many opinion-makers claimed that it would be the future of the web and that a revolution had begun. Indeed, few really understood it. Then the hype has faded and the...
La toolbox for email marketing and DEM
Imagine turning every email into a conversation that customers are looking forward to and accompanying them step by step to complete an action. The right platforms for email marketing (DEM) and marketing automation can turn a simple message into a powerful conversion...
12 daily-use SEO tools you can’t live without
To do SEO, you need creative thinking, the ability to analyze data and excellent tools that can give support at every stage, from keyword research to content creation. Every professional has their own toolbox, containing a set of SEO tools adapted to their skills and...
